ABOUT BLOODY NICE PANTS
Welcome to Bloody Nice Pants, a period underwear brand that truely celebrates menstrual blood.
2025 is the year your menstrual blood can come out of hiding!
How you might ask? - Our pants have messages on them that you can only read when you bleed. You can personalise your own message or choose from our selection of feel-good and humorous quotes. Our goal with these pants is to try to put a smile on your face even on the tougher days!
OUR MISSION
At Bloody Nice Pants, we believe periods should be talked about, celebrated, and never hidden away.
We want to put a smile on your face during even the toughest days of your cycle and help turn painful menses into moments of comfort, laughter, and pride.Our goal is to shift the way the world sees menstrual blood not as something icky, but as something powerful, natural, and even playful.
We believe that every crack where light shines through can spark real change and the more periods are normalised, the more they will be researched, understood, and properly funded.That's why 10% of all our profits go to charities fighting to end period poverty.
As we grow, we’re committed to raising that percentage and expanding our support to fund vital areas like endometriosis research and broader menstrual health initiatives.Because everyone deserves dignity, understanding, and a bloody nice pair of pants.
MEET THE CREATOR
Meet Kitty Forbes, she designed and created Bloody Nice Pants whilst studying product design at the University of Edinburgh. Click the video below to hear her explain the concept and what led her to create Bloody Nice Pants.
